Berry OS vs Interakt: WhatsApp plus the rest of your marketing
Interakt is a strong WhatsApp commerce tool with click-to-WhatsApp ads, catalogues and Shopify. Berry OS includes a WhatsApp Cloud API inbox and templates — alongside Meta Ads, Instagram scheduling, creators, email and GST invoicing.
The short answer
- Pick Berry OS if WhatsApp is one channel among ads, social, email and creators, and you want them all in one place.
- Pick Interakt if WhatsApp commerce is your main channel — catalogues, Shopify flows, cart recovery and high-volume broadcasts.
- Interakt adds a per-message margin on top of Meta’s fees; with Berry OS, Meta bills your WhatsApp account directly.
Berry OS vs Interakt
| Feature | Berry OS | Interakt |
|---|---|---|
| Meta Ads reporting & campaign managementBudget pacing, live ROAS and a campaign builder (Growth) | ✓ | ◐ Click-to-WhatsApp ads |
| Lead CRM & pipeline | ✓ | ◐ Sales CRM, ₹2,499/mo extra |
| WhatsApp Cloud API inbox & templatesYour own WhatsApp number; Meta bills you directly, no markup (Growth) | ✓ | ✓ |
| Facebook & Instagram scheduling1 account on Starter, up to 10 on Growth | ✓ | — |
| Instagram insights & reporting | ✓ | ◐ Instagram DM automation |
| Influencer / creator managementCreator Hub, briefs and campaign tracking (Growth) | ✓ | — |
| Email campaigns & shared inboxSends from your own mailbox, with follow-up automation | ✓ | — |
| GST invoicing & financeGST tax invoices, expenses and collections | ✓ | — |
| AI assistant on your live dataBerry AI copilot (Growth) | ✓ | ◐ AI agents add-on |
| Client workspaces for agenciesUp to 3 on Starter | ✓ | — |
| Pricing in INR incl. GST, pay by UPI | ✓ | ✓ |
| WhatsApp catalogue & Shopify commerce flows | — | ✓ |
| Meta WhatsApp message charges | Billed by Meta to you, no markup | Interakt rate per message (e.g. ₹0.95–0.97 marketing) |
✓ included · ◐ partly / paid add-on · — not included. Based on public information as of October 2026; check each vendor’s site for the latest.
What you’ll pay
Berry OS
₹1,499/month · Starter
₹2,999/month for Growth · incl. GST · or $17–$35/month in USD
- Growth ₹2,999/month incl. GST — WhatsApp inbox, Meta Ads, social, creators, CRM, 10 users
- Starter ₹1,499/month incl. GST (no WhatsApp inbox)
- WhatsApp message charges paid to Meta directly
Interakt
- Growth: ₹2,799/month + taxes
- Advanced: ₹3,799/month + taxes
- Sales CRM: ₹2,499/month for 5 agents
- Per-message rates on top, e.g. marketing ₹0.958 (Growth) / ₹0.949 (Advanced); first 1,000 service messages free
INR, excluding taxes. From interakt.shop/pricing.
Choose Berry OS if…
- You run Meta Ads, Instagram and WhatsApp for clients and want one dashboard
- You want WhatsApp without a per-message platform margin
- You also need social scheduling, creators, email and GST invoices
- You manage several client brands
Choose Interakt if…
- You sell through WhatsApp with catalogues and Shopify
- You send very high-volume broadcasts and cart recovery
- You want click-to-WhatsApp ad flows with conversion pass-back
- WhatsApp is your only marketing channel
Moving from Interakt to Berry OS
- Note your approved templates in WhatsApp Manager — they stay on your WhatsApp Business account.
- Connect your WhatsApp Business number to Berry OS from Integrations with Facebook login.
- Import your contacts into Leads (CSV) and start sending templates from the WhatsApp page.
- Turn on the delivery webhook so sent, delivered and read ticks appear on each lead.
Berry OS vs Interakt: common questions
Is Berry OS an Interakt alternative?
Yes if you want WhatsApp alongside Meta Ads, social, creators and email. For WhatsApp-first commerce with catalogues and Shopify, Interakt goes deeper.
Does Berry OS mark up WhatsApp messages?
No. You connect your own WhatsApp Business number and Meta bills message charges to your WhatsApp account directly.
Do my templates move with me?
Templates belong to your WhatsApp Business account in Meta, so they are available in Berry OS once you connect the same account.
More comparisons
Sources (October 2026): Interakt pricing. Prices exclude taxes unless stated and can change; all trademarks belong to their owners.
One login for ads, leads, WhatsApp, social, creators and invoices.
Try every Growth feature free for 7 days. No card needed.