Creators, campaigns, deliverables and ROI in one place.
Berry OS helps agencies manage creator discovery, campaign planning, deliverables, budgets, reach, ratios and performance from one operating system.
Architected for full operational context.
Unlike isolated tools, every signal captured in this module connects immediately with your wider marketing operation.
Creator Hub
Maintain creator profiles, handles, audience data and campaign relationships in one searchable workspace.
Campaign operations
Plan creator campaigns with budgets, deliverables, deadlines and performance tracking.
Creator ratios & performance
Compare reach, engagement, cost and campaign outcomes to understand which creators are actually delivering value.
AI creator intelligence
Use Berry AI as the future decision layer for creator shortlists, campaign summaries and performance recommendations.
Data shouldn't live in a silo.
It should run your business.
When an event is detected in this engine, Berry AI evaluates the cross-channel impact, presents an approval card to your operator, and synchronizes the approved action across Meta Ads, CRM leads, and client reports.
Start free trial →Frequently Asked Questions
Can Berry OS manage influencer campaigns? ▾
Yes. Berry OS includes a Creator Hub and creator campaign workflows for agency operations.
Your marketing already has the signals.
Now give them an operating system.
Connect your ad accounts, WhatsApp pipelines, and client workspaces into one intelligent dashboard.
Learn the workflow before you automate it.
Influencer Marketing Audit Checklist: A Step-by-Step Guide
A step-by-step influencer marketing audit checklist: check tracking, message match, audience fit and friction, then turn the findings into a prioritised plan.
Influencer Marketing Metrics That Actually Matter
The influencer marketing metrics that actually matter: start from revenue and qualified pipeline, then use leading indicators to diagnose what works.
Influencer Marketing Strategy: A Repeatable Framework
A practical influencer marketing framework: define the job, map audience intent, instrument key events and run a review loop that turns learning into action.
Influencer Marketing Software: How to Choose the Right Tools
How to choose influencer marketing software and workflow: what to keep specialised, what to connect, and how to judge tools by the work they remove.
Why Creator Data Matters More Than Follower Count
How agencies can evaluate creator reach, engagement, rates, campaign outcomes and audience fit.
Influencer Marketing Automation: What to Automate First
What to automate first in influencer marketing: routing, alerts, reporting, reminders and tagging, plus the high-stakes judgment calls that should stay human.
Free UTM Builder
Clean, consistent UTM tracking links with presets for Meta, Google, LinkedIn and more.